Core Values
Dedicated to embodying the essence of Virtus (Classical Latin: [ˈwɪrt̪uːs̠] a specific virtue in ancient Rome that carried connotations of valor, excellence, courage, character, and worth) in every aspect of our work.
We believe these values are the cornerstone of our success.
Brutal Honesty
The courage to speak truths others avoid. This courage enables us to make tough decisions, pursue opportunities, and stand up for what is right.
It is our promise to tell our clients what they need to hear, not only what they want to hear.
Excellence
Excellence and a dedication to quality are critical values at the core of Virtus.
We believe this goes beyond delivering high-quality work; it involves continuously challenging ourselves to improve, learn, and grow. We do not cut corners and don’t believe in shortcuts.
Resilience
Resilience and the power of overcoming any obstacles drive us.
We are dedicated to facing obstacles head-on and will persevere in finding strategic solutions to any problem.
Our Founder
Originally from Germany, Jan has spent over 15 years in Asia (Beijing, Shanghai, Hong Kong, Shenzhen and Bangkok). He is a seasoned expert in communication and marketing and has had local, regional and global roles in both international 4A agencies as well as on the client side (Global Media Investment Director at Huawei, Global Media Director at OPPO, Regional Director for Brand Media and Performance at foodpanda). Passionate about insights, creativity, analytics, strategy and innovation and specializes in driving measurable business results through strategic campaigns and effective leadership. Jan successfully developed and implemented holistic data driven campaigns for world leading brands of various industries throughout China, Asia Pacific and Western Europe.
Jan is fluent in English, German, conversational in Mandarin Chinese and equipped with an MBA from Manchester Business School. As a respected industry expert, Jan is a regular industry panelist and judge for distinguished global, regional and local and marketing awards.
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Client Testimonial
"Working with Jan Harling and Virtus Asia Consulting has been nothing short of exceptional. From day one, they have brought an unparalleled level of professionalism, strategic insight, and a deep understanding of the nuances required to achieve success for our clients. What sets Jan and his team apart is their collaborative approach and attention to detail which not only produce tangible results but have a direct impact on growth. I wholeheartedly recommend Virtus Asia Consulting to any company seeking a trusted partner that delivers extraordinary results."
—Jacob Holder
CEO & Managing Director, The Mobius Agency
Our Story
After working with many partners and realizing that brands often are confined and lack creative freedom and strategy. Inspired to establish a company that navigates complex business challenges and drives success while embodying integrity and trust.
What started as a one-person venture has grown into a boutique yet dynamic multi-cultural team focused on delivering innovative and creative solutions.
Our Mission
We prioritize genuine partnerships over transactional vendor relationships, taking full ownership and driving towards measurable results. Our goal is to deliver long-term value and sustainable impact for our clients.
Our mission is to help businesses unlock their full potential, encouraging them to think bigger and bolder. Our vision is to become the unbiased, trusted strategic partner we always sought for ourselves.
Let’s Start the Conversation
We are eager to learn more about your business and discuss how we can help you achieve your goals. Get in touch with us today to begin the journey towards success.
